The conference will bring together the Europe INNOVA Community with key innovation stakeholders from the worlds of politics, academia and business. The discussions will focus on three areas of particular importance for addressing the societal challenges Europe is facing:

• Unlocking Europe’s Creative Potential - Creativity is a key ingredient in innovation and entrepreneurship, but creative ideas often fail to reach the market. Creativity needs to be stimulated and diffused in all sectors of the economy through services that strengthen the innovation chain and offer access to all forms of innovation support;
• Greening Industries - One key objective of Europe 2020 is to address climate change and promote resource efficiency by decoupling economic growth from resource and energy use. In order to maintain and increase Europe’s competitiveness, enterprises need support to become greener and more resource and energy efficient. This can, in particular, be achieved through eco-innovation embracing all types of ‘greening measures’ from introducing new products and services to enhancing processes and organisational settings;
• Supporting Innovative Entrepreneurship - In the specific context of the recent crisis, entreprises and especially SMEs need to adapt, and sometimes even rethink, their entire approach to their business This requires a framework that supports and guides SMEs, improves their access to affordable finance, extends their innovation management capacities and develops their innovative and entrepreneurial cultures.
   

For further information, please visit the conference website.

Date:
From: 27 October 2010
To: 29 October 2010