The importance of patents as intellectual property rights for business - stories from Serbian companies

[Značaj patenta kao prava intelektualne svojine za poslovanje - priče iz srpskih kompanija]

When it comes to innovations that have a technical character behind them, this term is often closely associated with patents. For companies developing new technical solutions, a patent is the most important intellectual property right that they can use to preserve the competitiveness of their products. Once they are on the market, the competition can often reverse engineer the same product, for the development of which numerous resources have been invested, from knowledge, material investments to time.

That is why it is important to initiate the protection procedure in a timely manner, before the release to the market or any other public availability of the technical solution. Due to its territorial nature, it is necessary to think about the protection of the invention in other countries that are of interest for the subsequent placement of the product or the sale of a license. In this short film, see how a patent can benefit companies' business goals.